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MarketAbility.com» Home » About » Contact
How Can We Help You?
 Kim Dushinski and Tami DePalma are partners of MarketAbility, Inc, the Denver-based marketing consulting firm for publishers, writers and authors.
If you are an author who is looking to get your book published, our site IWantToPublishMyBook.com will help you choose your publishing path and get connected with the people who can help you. You will find agents, publishers, book cover designers, editors, packagers, printers – everyone you need to know to get your book published.
If you are an author or publisher with a book you need marketed, our site HowToMarketMyBook.com will help you find the best marketing tools and professionals who can help you bring your book to the world. From the right publicist to other options for publicity (including how to get on Oprah), to website strategy for book sales to how to get into bookstores you will get it here.
» Read More
Do you want to start off in the right direction for your FIRST BOOK?
Most writers find themselves excited about the thought of publishing their first book, but a little anxious about the often confusing publishing industry. If you are worried that all the work you put into writing your book will be wasted if you don't figure out what to do now, you have found yourself in the right place.
Please help me with my FIRST BOOK.What you taught me has been invaluable. The entire way I was looking at marketing was wrong. While I had read plenty of things that told me the same, I didn't really "get it" until I started attending your telephone conferences and reading your materials.- Stephen Reiss, author of Juice Jargon How to Talk about Wine
Your book is unique. Your marketing should be unique, as well. Find out what the experts recommend for YOUR book. Get a FREE list of book marketing resources, prepared just for you.» Start Here
If you have written a book, your next step is publishing it. Will you find a publisher? An agent? Self-publish? How do you decide? Connect with the industry’s best professionals who will guide you down your publishing path.
» Start Here
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8 Steps to a Perfect Booksigning
February 11, 2008 - 4:24 pm
Book Signings
My sister loves booksignings. A gathering of a large but intimate of people who have something in common. They share a secret. That secret is the knowledge, wisdom, even the fantasy … all told by one of their favorite authors. And that alluring author who is so respected by these “groupies” is right there in the same room … about to put his or her pen onto each individual copy of the book!How did it happen?How did the bookstore know that author wanted to hold a booksigning?Why did the bookstore choose that author?How did it get scheduled?How did the newspapers hear about it?---How did they get so many people to show up?(Could you get that many peopleto show up at YOUR book signing?)---Here are 8 steps authors and publishers can follow to hold a perfect booksigning:1)Ten Weeks PriorCall booksellers to schedule book signings2)Six Weeks PriorCoordinate marketing responsibilities with booksellers3)Five Weeks PriorFacilitate book store with ordering books as necessary4)Four Weeks PriorSend out media kits (get contacts from store)5)Two Weeks PriorFollow-up with media, provide new information / angles, resend information as needed6)One Week PriorCheck with bookstore for sufficient quantities on hand7)Week of EventMedia Interviews8)At the EventPick up store newsletter for your filesMeet as many booksellers as possibleHave attendees sign up for your mailing list***What my sister didn’t know is that the author was just as thrilled to be in the group as were the groupies.Why?Because book signings are a fabulous way for authors to sell books, build blogs, cultivate loyalbuyers of future books and find people who share a common interest and passion.And let’s face it. Being the celebrity at a book signing delivers one of the true payoffs of all that hard work you didwriting and publishing your book.But book signings are just one of many ways to sell books in bookstores.If you want to know more about getting into bookstores, you might be interested in this:www.GetInBookstores.comHappy heart week!
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